Jennifer Leigh, Director of CSR & Philanthropy, CVS Health at
Other Requirements to Apply
-Create a 30- or 60-second video on what it means for them to be the first tobacco-free generation. -After-school programs, youth enrichment programs and other youth-focused nonprofit organizations are invited to have their youth submit videos through Wednesday, August 2. If their video is chosen, the organization will receive $5,000. -Rhode Island youth are also invited to submit a video on their own through Wednesday, August 2. If their video is chosen, a youth-focused non-profit of their choice will receive $5,000. -Between August 11 and August 23, 2017 the general public will then be able to vote for their favorite PSA video via voting buttons on The organization that receives the most votes by 5:00 pm EDT on August 23, 2017 will receive a bonus $5,000 grant. -Verified 501(c) (3) tax status. -Youth participants must be at least 12 years old to participate. All participants much sign a waiver allowing CVS Health and participating partners to use their video at will. Participants under the age of 18 must have their parent or guardian sign the waiver.